Services

Content Writing

Clear, search-friendly website copy, product descriptions and blog posts for small businesses — written in plain English to turn visitors into enquiries.

Most visitors decide within seconds whether a website is for them. I write clear, friendly website copy that explains what you offer, answers the questions customers really ask, and makes it easy for them to get in touch.

What’s included in content writing?

  • Website pages — home, about, services, contact and any other pages you need.
  • Service and location pages — one focused page per service or area, which helps both customers and Google.
  • Product descriptions — accurate, consistent descriptions for online shops, including large catalogues.
  • Blog posts — helpful articles that answer customer questions and give Google more reasons to show your site.
  • FAQs — short, direct answers that also help AI search tools describe your business accurately.
  • Page titles and descriptions — the text people see in Google search results.

How I write

  • Plain English, British spelling — no jargon, no waffle.
  • Your voice — I’ll ask how you talk to customers and write the way you would.
  • Facts, not hype — I won’t invent statistics, awards or reviews. If something needs checking, I’ll ask you.
  • Search-friendly — I research the words your customers use and work them in naturally. More on my SEO page.

I use modern writing tools to speed up research and first drafts, but every piece is checked, edited and finalised by me before you see it.

Who it’s for

  • Businesses who know their trade but hate writing about it.
  • New websites that need all the copy written from scratch.
  • Online shops with hundreds of products and thin or missing descriptions.
  • Businesses that want a steady flow of blog posts without the hassle.

How it works

  1. A short questionnaire or call about your business, customers and what makes you different.
  2. Keyword research to find what people are searching for.
  3. First drafts for you to review — tell me what to change.
  4. Final copy added straight into your website, ready to publish.

Examples of my work

For the Primrox Shopify store, I helped prepare consistent product titles, descriptions and image text across more than 1,400 products. On sites such as Flush Windows, the copy explains a technical product in everyday language.

Which package fits?

  • Static WordPress — content writing available at +£30.
  • Dynamic WordPress — content writing for up to 5 pages included.
  • eCommerce Shopify — content writing for up to 10 pages included.
  • Regular blog posts — available as a monthly extra on any package. Ask me for a price.

See the pricing page.

Related services

Content management · SEO · WordPress websites

Frequently asked questions

Do you use AI to write content?

I use AI tools to help with research and early drafts, but every piece is written for your business and checked and edited by me. Nothing goes live without your approval.

Will the writing sound like me?

That’s the aim. I’ll ask how you talk to customers and match your tone. You review everything before it’s published.

What do you need from me?

A short chat or questionnaire, plus any facts only you know — such as prices, guarantees and accreditations. I’ll handle the rest.

Can you write blogs every month?

Yes. I can write blog posts for you every month as an extra on any package. Ask me for a price.

Website content writing near you

Enfield · Edmonton · Southgate · Palmers Green · Winchmore Hill · Ponders End · Enfield Lock · Bush Hill Park · Cockfosters · Barnet · New Barnet · East Barnet · Whetstone · Finchley · Friern Barnet · Tottenham · Wood Green · Muswell Hill · Crouch End · Hornsey · Walthamstow · Chingford · Leyton · Cheshunt · Waltham Cross · Potters Bar · Hoddesdon · Broxbourne · Waltham Abbey · Loughton

All areas and postcodes I cover →

Ready to talk about your website?

Tell me a little about your project and I'll come back with honest advice and a clear quote.

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