Google Integrations

Google offers free tools that show you who visits your website, how people find you and how your business appears in search and on Maps. I set them up correctly, connect them to your site and show you the handful of numbers that actually matter.

What does that mean in plain English?

• Google Search Console — a free report from Google showing which searches your site appears for, how often people click, and any problems stopping Google from reading your pages.
• Google Analytics (GA4) — shows how many people visit, where they come from and what they do on the site, such as filling in your enquiry form.
• Google Business Profile — your business listing on Google Search and Maps, with your opening hours, photos and reviews.
• Google Maps — an embedded map on your contact page so customers can find you and get directions.
• Google reCAPTCHA — invisible spam protection for your forms.
• Google Tag Manager — a tool that manages tracking codes in one place, so they’re tidy and don’t slow your site down.

Who it’s for

• Businesses that have a website but no idea how many people use it.
• Anyone whose site was set up years ago with tracking that no longer works (older Google Analytics stopped collecting data in 2023).
• Local businesses that want to show up on Google Maps.
• Anyone who needs analytics set up legally, with visitors’ consent.

What’s included

• Setting up or reconnecting Search Console and submitting your sitemap (a list of your pages for Google).
• Setting up GA4 and tracking the actions that matter, such as form enquiries, phone-number clicks and purchases.
• A cookie consent banner, so analytics only runs once a visitor agrees — as UK privacy law requires.
• Creating or tidying up your Google Business Profile, including categories, service areas and photos.
• Adding a Google Map and reCAPTCHA spam protection to your forms.
• Making sure you, not me, are the owner of every account, with me added as a user.
• A short walkthrough of the reports, in plain English.

How it works

1. Check what you already have — many businesses have old accounts we can recover rather than start again.
2. Set up and connect each tool to your website.
3. Test that visits and enquiries are being recorded correctly.
4. Walk you through it, and keep everything working as Google changes its tools — included in all care plans.

Which package fits?

Google integrations are included with every Static WordPress, Dynamic WordPress and eCommerce Shopify build, and kept up to date on the optional monthly care plan. I can also set them up on an existing website as a one-off job. See the pricing page.

Related services

Search Console data feeds straight into my SEO work. If you’re starting from scratch, see WordPress websites or eCommerce websites.

Frequently asked questions

Are these Google tools free?

Yes. Search Console, Analytics, Business Profile, Tag Manager and standard reCAPTCHA are free. You only pay for my time to set them up.

Do I need a cookie banner?

If your site uses analytics or advertising cookies, UK law requires you to ask visitors for consent first. I set up a free consent banner that does this.

Who owns the accounts?

You do. I set everything up in your name and add myself as a user, so you keep full control if we ever stop working together.

Can you fix my Google Business Profile?

Usually, yes — including wrong categories, duplicate listings and missing information. Some changes need Google to verify your business, which can take a few days.

Google Analytics & Search Console setup near you

Enfield · Edmonton · Southgate · Palmers Green · Winchmore Hill · Ponders End · Enfield Lock · Bush Hill Park · Cockfosters · Barnet · New Barnet · East Barnet · Whetstone · Finchley · Friern Barnet · Tottenham · Wood Green · Muswell Hill · Crouch End · Hornsey · Walthamstow · Chingford · Leyton · Cheshunt · Waltham Cross · Potters Bar · Hoddesdon · Broxbourne · Waltham Abbey · Loughton

All areas and postcodes I cover →